We believe that you should invest in your garments. In essence, this means to buy less but better. But more than that, investing in your garments means taking care of them. By following our care instructions below you can ensure that they last longer, which is a win-win for both you and the environment.

The fashion industry is one of the most environmentally demanding on the planet. And while we do our best to minimize the environmental impact on our end, up to two-thirds of the carbon footprint created by your garment occurs after it has been delivered to your door.  A lot of the potential for impact is in your hands and, fortunately, green treatment is as easy as it is a great way keep your garments in shape.


Washing your clothes after each use is often more about habit than hygiene, and quite frankly not always necessary. Instead, think twice before throwing a perfectly fresh garment in the washer. Many garments just need to be aired out properly to be good for another wear. And many stains can be spot treated. It’s not unhygienic, it’s responsible and saves you both time and money - washing less is tearing less and your garments will last longer the gentler you treat them.


Follow the care label symbols and instructions carefully, they’ve been designed to keep your clothes in great shape while not pressuring the environment too heavily. While you can find the specific wash instructions for each garment below there are a few general tips and tricks that can be good to keep in mind:

  • Go for lower temperatures when possible - Thanks to modern day washing machines you no longer need to boil your laundry, a lower temperature still gets the job done, while putting less stress on your clothing.

  • Fill your washing machine, but not too much. Needless to say putting a single t-shirt through a full program of multiple cycles is a waste of both water and energy. So unless it is an emergency, wait until you have enough to fill a machine. But don’t wait too long, as you don’t want to overfill your machine. Heavy loads cause friction which wears clothes out faster and may also result in the garments being poorly washed.

  • Use green laundry detergents - Choose an environmentally friendly laundry detergent free from phosphates and optical whiteners. Don’t use too much laundry detergent, since overdosing won’t have any effect on making your clothes cleaner.

  • Skip the dryer - Line drying or air drying is always the better option. Skipping the dryer is probably the most significant choice both in terms of doing the environment a favor and keeping your garments in good shape.


It may sound strange but a lot of the wear and tear of garments can actually occur while you’re not even wearing them. Fabrics that easily stretch should not be hanging but rather folded and stacked in your wardrobe. Avoid over stacking as the garments will wrinkle. You can hang sturdier fabrics (like shirts) on hangers, but use nice and thick ones and stay away from wire hangers as they can leave permanent pucker marks on the shoulders. Never hang your garments from the neck label.


Always consider repairing your garment before replacing it. Get yourself a basic sewing kit and learn how to sew on a button, patch a hole, mend a seam and fix a hem. Or befriend your local tailor.


Don’t just throw your old favorites away, there’s way too much clothing in landfills all over the world as it is. Donate it or hand them in for recycling so that they don’t go to waste. One man’s trash is another man’s treasure.

Garment Care Instructions

Below you’ll find all necessary garment care instructions for all pieces of our collection. The “general care instructions” are the must-follow rules, whereas the “detailed instructions” list some non-obligatory, but highly recommended washing tricks. In the pro-tip section you’ll find broader instructions for anything from storage to responsible wearing.


  • Wash at 30 degrees (°C)

  • Hang to dry (except Knitwear)

  • Iron on reverse at medium temperature, 150 C

  • Do not tumble dry

  • Do not bleach

  • Do not dry clean

  • Do not iron towards prints


  • Wash inside out to preserve color

  • Wash with similar colors to prevent color bleeding

  • To avoid creases, wash on low cycle and give the garment a careful shake after wash

  • Hang dry to remove wrinkles and reduce the need for ironing


  • Store your garments folded and lying flat in your wardrobe. Hangers can stretch out the fibers and cause hanger-bumps. If you insist on hanging your garments, use a wide hanger that supports the shoulders and avoid hanging it by the neck label.

  • Don’t forget to insert the hangers from the bottom of the garment to avoid unnecessary stretching of the neckline/collar.

  • Use a lint roller before ironing to remove lints for the perfect clean look.

  • To avoid stains in the armpit, go easy on the deodorant and make sure that you use aluminum-free or low-aluminum deodorant or antiperspirant.

  • If you want a perfectly flat neckline, make sure to press it lightly after wash or give it a gentle ironing on the backside.

  • Special care instructions apply for knitwear. Do not hang to dry. Always store folded, laying flat inside your wardrobe.
  • Leather goods need a special treatment. The use of a leather sponge is highly recommended. 

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